Duke University Team Store in Partnership with Nike

The Duke Team Store is the perfect place for Duke fans to shop for the best Nike game day clothing, headwear, and accessories.

The Duke Team store offers a unique shopping experience within a 4,200-square-foot facility in the new Scott Family Athletics Performance Center on Tribull Plaza between Cameron Indoor Stadium and Brooks Field at Wallace Wade Stadium in the newly-transformed Duke Athletics Campus.

I worked closely with the general contractor and architects during the construction as we designed this new space to become the Nike Gameday product destination for apparel, headwear, and accessories. Working together, we were able to effect unique features in the building that included a Large scale lit Duke logo in the ceiling, a large video wall that projects games and Duke sports media, a wall made up of recycled gym floors, tributes to the Duke Legend Coach K, fitting rooms, an entry exhibit showcasing team uniforms, a cash wrap with Just Do It wall. And new fixtures and destinations for men's and women's Nike products.

Environmental elements merging Duke and Nike Brands within the space.

A tribute to the Duke legend Coach K, based on a Nike graphic t-shirt design.

The renderings below show how realistic the design mirrors the actual build, working closely with architects and general contractors throughout the process.